Do Cute Fluffy Animals Attract Home Buyers?
If you know anything about humans, human psychology, or are even just self-aware of your own habits on social media, you’ll realize that photos and videos that feature cute fluffy animals ALWAYS grab the viewers’ attention. But what does that have to do with the real estate market? Turns out, experts are saying that putting your pets in your listing photos draws in more homebuyers.
We all love our furry friends, especially when they’re freshly groomed and looking super cute. But wouldn’t you think that putting pets in your listing photos would trigger the buyer to think of all the ways your pet “ruined” your home? Like scratching the floorboards or just an overall pet-Oder in the home?
The truth of the matter is, realtors are advertising their listings wherever they can, and that includes social media. If you want more engagement on your social media posts (comments, likes, shares, etc.) then there are two things you need to increase: 1- video/animation content, and 2- cute friendly furry faces. People are simple just more likely to interact with a friendly photo. For home-sellers, adding a dog or cat to their photos creates a fun, family friendly visual for potential buyers.
All this being said, putting pets in your listing photos is ultimately a gamble of how well you know your target audience for that property. If your potential buyer doesn’t have or want pets, de-personalizing your images might still be the right way to go. Some buyers have allergies to pet hair and dander, and others might be turned off by the potential pet-smell that might be in the home.
Realtors go back and forth on this topic, but the one thing agents tend to agree on is that the seller’s pet probably should NOT be present in the home during a showing.
Source -- © 2021 Florida Realtors®
We all love our furry friends, especially when they’re freshly groomed and looking super cute. But wouldn’t you think that putting pets in your listing photos would trigger the buyer to think of all the ways your pet “ruined” your home? Like scratching the floorboards or just an overall pet-Oder in the home?
The truth of the matter is, realtors are advertising their listings wherever they can, and that includes social media. If you want more engagement on your social media posts (comments, likes, shares, etc.) then there are two things you need to increase: 1- video/animation content, and 2- cute friendly furry faces. People are simple just more likely to interact with a friendly photo. For home-sellers, adding a dog or cat to their photos creates a fun, family friendly visual for potential buyers.
All this being said, putting pets in your listing photos is ultimately a gamble of how well you know your target audience for that property. If your potential buyer doesn’t have or want pets, de-personalizing your images might still be the right way to go. Some buyers have allergies to pet hair and dander, and others might be turned off by the potential pet-smell that might be in the home.
Realtors go back and forth on this topic, but the one thing agents tend to agree on is that the seller’s pet probably should NOT be present in the home during a showing.
Source -- © 2021 Florida Realtors®
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Gary Burmylo
Agent | BSL3576128
Gary Burmylo
Agent | BSL3576128
Gary Burmylo brings with him an impressive background of valuable insight and real estate market knowledge spanning over 25 years. Before transitioning to Southwest Florida real estate, his accomplished career began in the NJ / Philadelphia area having forged his management consulting expertise working with Fortune 1,000 Companies like QVC, Penn Medicine, and CBS Television Studios to enhance their people, processes, and technology. Owner of a real estate investment firm having purchased, designed, renovated, rented, and sold dozens of his own properties, his acquired skills play a significant role in assisting buyers and sellers to visualize the potential of their current or future properties. Gary is an active member of the Bonita Estero Realtors Association. He is exceptionally proud to be associated with Orchid Realty International, where he has access to the latest technology and an extensive wealth of resources, in addition to a growing database of international buyers, sellers, and investors to further assist his clients.
Gary continues to diligently stay abreast of current market trends, and he can quickly assess whether an investment makes financial sense. Excellent negotiation skills and effective communication are the benchmarks of his success. He is organized, patient, and his client’s strongest advocate. His top priority is to provide an incomparable level of service regarding each transaction, from contract to closing.
In his free time, Gary enjoys hiking, boating, and playing with his trusted Aussiedoodle Guddu. He and his wife, Kim who owns Visiting Angels Home Care love giving back to the community and currently live in Estero.
Gary Burmylo brings with him an impressive background of valuable insight and real estate market knowledge spanning over 25 years. Before transitioning to Southwest Florida real estate, his accomplished career began in the NJ / Philadelphia area having forged his management consulting expertise working with Fortune 1,000 Companies like QVC, Penn Medicine, and CBS Television Studios to enhance their people, processes, and technology. Owner of a real estate investment firm having purchased, designed, renovated, rented, and sold dozens of his own properties, his acquired skills play a significant role in assisting buyers and sellers to visualize the potential of their current or future properties. Gary is an active member of the Bonita Estero Realtors Association. He is exceptionally proud to be associated with Orchid Realty International, where he has access to the latest technology and an extensive wealth of resources, in addition to a growing database of international buyers, sellers, and investors to further assist his clients.
Gary continues to diligently stay abreast of current market trends, and he can quickly assess whether an investment makes financial sense. Excellent negotiation skills and effective communication are the benchmarks of his success. He is organized, patient, and his client’s strongest advocate. His top priority is to provide an incomparable level of service regarding each transaction, from contract to closing.
In his free time, Gary enjoys hiking, boating, and playing with his trusted Aussiedoodle Guddu. He and his wife, Kim who owns Visiting Angels Home Care love giving back to the community and currently live in Estero.